90% of customers assume that the plant becomes more expensive the taller it is. Therefore, most would buy a 2m stem for €100 because it is already large – BUT IT IS NOT BEAUTIFUL! A beautifully branched yet compact plant creates a much nicer image than a „stem,“ and you also have much better chances of flowers. The price from a good dealer (and I want to be one) is determined by the following criteria: – Number of branches A perfectly shaped plant will achieve a much higher price in the market than a Plumeria that is 2x taller but less beautifully grown!Pricing for Frangipani Plants
WHY IS THAT? WHAT DO I MEAN BY THIS?
– Appearance, growth form of the plant (Display)
– How rare is the variety
– Size of the plant (secondary value)
– Size of the pot (secondary value)
– Purchase price of the plant
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